“If I Can’t Find You, I Can’t Do Business With You!

Instead, I’ll Do Business With A Competitor Of Yours,
One That Made Doing Business With Them Easy
By Making It Easy For Me To Find Them!”

Imagine running a business where you’re not listed in the yellow pages, white pages, newspapers, magazines or letterboxes. In fact, you’re not listed anywhere. Crazy, yes? Not being anywhere when customers look?

Sadly, that’s what many businesses are doing online. Their online presence is so low, so small, so poor – it’s the same as non-existent.

Why does that matter?

This is an important transitional time for local businesses. As a society, we are moving from paper to screens. And how you approach these changes will establish your financial future. Why “transitional time”? Just look around you …

• Have you noticed how you can hardly find a public phone and phone book when a few years ago they were on just about every corner and in many businesses?
• Or how about phone books that are delivered to your door. Have you noticed how small and thin the yellow ones are becoming?
• On the 11th of May (2011), San Francisco passed an ordinance to stop the automatic distribution of yellow pages, and deliver only to those who specifically request them.
• Seattle set up a registry allowing people to opt-out of delivery just 9 months before.

If people aren’t using the phone books, then where do they go when they need car insurance,  a dentist, have a sore back and need a chiropractor, have a broken down car they need to get to the repair and so on? They are going to the Internet!! A recent study in Australia showed 82% of people use the phone book less than once per month – or not at all!

More and more people are now turning to the Internet instead of the YellowPages™ to find businesses. That’s why the Internet is being referred to as the “electronic phone book”.

And if your online presence is so poor your business can’t be found, do you know how many sales and leads you’re missing?

I only have one very important question for you …

What are you waiting for??

Call us now! We can provide you with a complimentary assessment of your website. We’ll then work with you to provide a marketing strategy for increasing your online presence, and complete it with off-line marketing.